17 May

Tote bags are classic, durable, and versatile accessories that many people can find use for. Just go outside and take a stroll through a busy marketplace or street-- chances are you’ll find one clutched in someone’s hands or slung over their shoulders. There’s just something so convenient about tote bags, which make them more appropriate for everyday use than backpacks or handbags.

The timeless tote bag

Because of their surprising versatility, cotton tote bags and other types of tote bags are often used as corporate gifts, giveaways for marketing events, or other business purposes. They are also cheap and easy to mass-produce, which means that offering a tote bag is an excellent choice for gifts you need to give for many people.

But due to their popularity, tote bags have become very common. It’s hard to stand out with your tote bag when there are so many tote bags in use today. And you want your tote bag to stand out-- because if you’re going to utilise them as corporate gifts or for any business purpose, you’d want to make them unique and striking to the eye.

Creating a unique tote bag

With great gifts to give out, the more likely you are to strengthen brand loyalty or increase brand awareness. This is also true for the tote bag. Design is a big factor that plays into how great your bag will look. Read on for tips to making a memorable bag.

  1. Choose striking colours for your tote bag. Try an unusual and bold colour to stand out.
  2. Don’t make the design too complex. Simple and gorgeous is key. It’s to prevent the design from looking cluttered.
  3. Think out of the box. Choose a funny or catchy slogan, or maybe special glow in the dark colours. How about embroidering your design? 

Need to find excellent gifts to market your brand, promote items, or just give to friends or family? Sagana International is an experienced promotional gifts supplier that specialises in high-quality custom-made gifts.

Resource:
https://visual.ly/community/Infographics/business/three-tips-designing-killer-tote-bag 

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