Gift-giving is a tradition that we experience on many occasions-- birthdays, wedding anniversaries, holidays like Christmas, and many more. It’s such a common staple around the world that we should all be well acquainted with it now. What kind of person wouldn’t like receiving a thoughtful gift?
Is it no small wonder that businesses also join in on the action? Gifting isn’t just restricted to friends, families, and other individuals, but businesses engage in gifting as well. Corporate gifts and gifting in Singapore and other parts of the world is a social norm as well. Corporations frequently give out gifts to their employees, shareholders, customers, and people of note. Why? Because corporate gifts serve many functions, of course!
Defining corporate gifts and their purpose
Corporate gifts, simply put, are gifts that are given to people by businesses. Most of them are simple items that bear the brand’s logo or are designed with the business’ brand in mind. That’s because corporate gifts have a secondary purpose: not only are they given as a gesture of goodwill to the receiver, they are also meant to strengthen the link between the brand and the recipient.
For this reason, many gifts are unique and personalised, so that the item can be associated with the company. Looking for a corporate gift in Singapore? Here are some great item ideas you can choose from!
Looking for great ideas for your business? You’ve come to the right place. Explore and discover awesome ideas at Sagana International, a leading supplier of corporate gifts in SG.